Using the same image everywhere may save a little time, but it does not always give you the best result.
Different social platforms and placements can display images in different shapes, which means important parts of a picture can disappear after cropping.
Watch the Edges
Faces, logos, products, and text placed near the edge are the most likely to get cut off.
Keeping important content closer to the center gives the image more room to adapt.
Prepare Separate Versions When Needed
You do not have to completely redesign every graphic.
Often, simply changing the dimensions and adjusting the crop is enough.
The social media image resizer from The Image Tool can help create properly sized versions for different online uses.
Work From a Clean Original
Keep one high-quality original file and create each new size from that version.
This is better than repeatedly resizing an already compressed copy.
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